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Did Justin Bieber Invest in Rare Beauty?

Did Justin Bieber Invest in Rare Beauty?
Tatiana Burgos

Last updated

Ever curious if pop stars like Justin Bieber put their money into cool brands like Rare Beauty? Well, you’re not alone in wondering about these celebrity connections.

So, did Justin Bieber actually invest in Rare Beauty, the makeup brand founded by his wife’s friend Selena Gomez? Let’s dive in and find out!

Quick Answer: No, He Didn’t

Nope, Justin Bieber did not invest in Rare Beauty. While it’s true that celebrities often invest in various companies, Rare Beauty isn’t one of Bieber’s ventures. Rare Beauty was founded by Selena Gomez in 2019 with a mission to challenge beauty standards and support mental health.

Rare Beauty stands out for being vegan, cruelty-free, and for donating 1% of all sales to mental health initiatives. Although Bieber and Gomez share a history, there’s no financial link between Bieber and Rare Beauty.

Win Rare Beauty Products on Playbite

Now that we’ve cleared up the Bieber question, how about getting your hands on some Rare Beauty goodies? With Playbite, you can play fun games and earn points to win official Rare Beauty eGift Cards. Imagine scoring that perfect lipstick or foundation just by playing games!

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Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

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Win Rare Beauty credit by playing games on Playbite!

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