How did Chip Wilson come up with the name Lululemon?

Ever wonder how the famous activewear brand Lululemon got its unique name? It’s a fun story that starts with the brand’s founder, Chip Wilson. Let’s dive into the origins of this catchy brand name and what it represents.

Curious about how Lululemon got its name? You’re in the right spot to find out the playful twist behind this now-iconic brand.

The Story Behind Lululemon’s Name

Chip Wilson, the visionary behind Lululemon, wanted a name that was playful and memorable. He played around with several ideas before landing on “Lululemon.” The brand name doesn’t have a direct meaning, which adds to its intrigue and charm.

Wilson appreciated the sound of the letter ‘L’ and believed it was especially attractive to the brand’s target audience. He experimented with various words containing ‘L’s and ultimately, “Lululemon” emerged as the winner – a name that’s fun to say and sticks in your memory.

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