How Did Lululemon Come Up With Their Name?
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Ever wondered how stylish yoga wear brand Lululemon got its unique name? The story behind it is as interesting as their leggings are comfy!
Let’s dive into the playful tale of how Lululemon was named. It’s a story that’s as unique as the brand itself.
The Short Story Behind Lululemon’s Name
Lululemon’s name wasn’t born from ancient texts or a profound moment of enlightenment. Surprisingly, it was created with a bit of a playful twist. The founder, Chip Wilson, thought it would be fun if the name had lots of “L” sounds. He believed that Japanese people might struggle to pronounce it, which would make the brand stand out.
Yes, you read that right! The name was chosen because it was challenging and unique, standing as a testament to the brand’s desire to be different. It’s an odd reason, but hey, it definitely adds a quirky chapter to Lululemon’s history.
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