How Did the Owner Come Up With Lululemon?
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Ever wonder how the trendy, yoga-centric brand Lululemon got its unique name? It’s quite the story, one that mixes creativity with a touch of curiosity.
So, how exactly did the owner come up with the name Lululemon? Let’s dive in and find out.
The Birth of Lululemon
Lululemon’s name is as unique as its collection of yoga pants and athletic wear. The founder, Chip Wilson, wanted a name that had no existing meanings or connotations. He thought that a name with a lot of L’s would be fun to say and memorable. After conducting some market research, he settled on Lululemon. The name doesn’t have a specific meaning, but its uniqueness has certainly made it stand out.
Some say that the name was designed to be humorous and challenging for Japanese people to pronounce, aiming to capture attention through its uniqueness. Whether this is true or not, the Lululemon name has certainly made its mark on the fitness world.
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