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Is Rare Beauty a Company? Exploring its Roots and Impact

Is Rare Beauty a Company? Exploring its Roots and Impact
Tatiana Burgos

Last updated

Have you ever wondered if Rare Beauty is actually a company? Let’s dive into this question and clear up any confusion right away.

So, to put it simply, does Rare Beauty operate as a company? Yes, it sure does, and there’s quite a bit to learn about this fascinating brand.

Yes, Rare Beauty is a Company

Rare Beauty isn’t just any company; it’s a vegan and cruelty-free makeup brand founded by none other than Selena Gomez in 2019. Its mission is to challenge unrealistic beauty standards and to celebrate individuality by offering a variety of makeup products.

This company stands out not only for its high-quality products like foundation, lipstick, and more but also for its commitment to mental health initiatives, donating 1% of gross sales to support this cause. With Selena Gomez at the helm, Rare Beauty leverages her celebrity status to connect with customers on a personal level, making the brand even more special.

Win Rare Beauty Products with Playbite

Here’s where things get even more exciting. Wouldn’t it be amazing to score some Rare Beauty products just by playing games? That’s exactly what you can do with Playbite. By playing casual mobile games through the app, you have a chance to earn rewards, including official Rare Beauty eGift Cards. It’s a fun and easy way to possibly get your hands on products from a company that values beauty in all forms and supports mental health. Download Playbite now and start playing for your chance to win!

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Win Rare Beauty credit by playing games on Playbite!

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The brands referenced on this page are not sponsors of the rewards or otherwise affiliated with this company. The logos and other identifying marks attached are trademarks of and owned by each represented company and/or its affiliates. Please visit each company's website for additional terms and conditions.