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What Inspired Selena Gomez to Start Rare Beauty?

What Inspired Selena Gomez to Start Rare Beauty?
Diego Kafie

Last updated

Have you ever wondered what sparked the creation of Rare Beauty by Selena Gomez? Let’s dive into the roots of this unique makeup brand that’s all about celebrating individuality and supporting mental health.

So, what exactly inspired Selena Gomez to kickstart Rare Beauty? It’s a question on the minds of many beauty enthusiasts and fans of Selena alike.

The Heartfelt Inspiration Behind Rare Beauty

Selena Gomez founded Rare Beauty with the mission to challenge unrealistic standards of beauty. She aimed to create a brand that encourages self-acceptance and celebrates the uniqueness of each individual. Drawing from her own experiences with the pressures of conforming to industry standards, Selena wanted to offer an alternative that felt genuine and inclusive.

Moreover, Rare Beauty donates 1% of its sales to mental health initiatives, a cause close to Selena’s heart. This philanthropic aspect of the brand further demonstrates its commitment to promoting well-being and supporting its community.

Win Rare Beauty Products on Playbite

If you’re a fan of Rare Beauty or simply eager to try out its products, here’s some exciting news: you can win Rare Beauty credit by scoring high in fun, casual games on the Playbite app! Playbite offers a playful way to earn rewards, including official Rare Beauty eGift Cards. Imagine getting your hands on Rare Beauty’s vegan, cruelty-free makeup just by playing games. Now that’s a win-win!

Don’t miss out on this fabulous opportunity to explore Rare Beauty’s diverse makeup collection. Download the Playbite app now, start playing, and you could be adding some gorgeous Rare Beauty products to your collection sooner than you think!

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Win Rare Beauty credit by playing games on Playbite!

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