What Is Rare Beauty? Exploring Selena Gomez’s Makeup Brand

Have you ever wondered what Rare Beauty is? Well, you’re about to find out! Rare Beauty is a makeup brand that stands out in the beauty industry. Let’s dive into what makes it so special.

Rare Beauty is not just another makeup line. It’s a brand with a mission, created by none other than Selena Gomez in 2019.

What Makes Rare Beauty Unique?

Rare Beauty is all about celebrating individuality and breaking away from unrealistic beauty standards. The brand is vegan and cruelty-free, which means no fur friends were harmed in making their products. Pretty cool, right?

But that’s not all. Rare Beauty also gives back by donating 1% of its sales to mental health initiatives. So, every time you swipe on that lipstick, you’re not just looking good, you’re doing good too!

Why Everyone’s Talking About Rare Beauty

Selena Gomez didn’t just start a makeup brand; she started a movement. With 7 million followers on Instagram and 3.6 million on TikTok, Rare Beauty is capturing hearts worldwide. Their marketing is spot on, using real people from all walks of life, making everyone feel included.

Plus, they launched during the pandemic and still caught everyone’s attention. Gen Z loves them, ranking Rare Beauty as their second favorite cosmetics brand. That’s pretty impressive!

Win Rare Beauty Products with Playbite

Excited about Rare Beauty? Guess what – you can win official Rare Beauty eGift Cards by playing on Playbite. It’s a fun app where you play casual games and earn rewards. Imagine winning makeup just by playing games. Talk about a win-win!

So, why wait? Download Playbite now and start earning those rewards. Who knows? Your Rare Beauty collection might just get a fabulous boost.

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!