Who Is the CEO of Rare Beauty?

Ever wondered who helms the innovative makeup brand that’s taken social media by storm? That question has a simple yet interesting answer. Let’s dive into who the CEO of Rare Beauty is and what makes this individual stand out.

So, if you’re scratching your head thinking, “Who exactly is in charge at Rare Beauty?” you’re in for a treat. We’ve got the scoop right here!

Meet the CEO of Rare Beauty

Rare Beauty, the vegan and cruelty-free makeup brand that challenges beauty norms, is led by none other than Selena Gomez. Yes, the singer and actress Selena Gomez isn’t just the founder; she’s also at the helm as CEO. Her vision drives the brand’s mission to celebrate individuality and support mental health initiatives.

Under Selena’s leadership, Rare Beauty has blossomed into a brand beloved by many, especially the Gen Z crowd. Her personal connection and active promotion of the brand have helped establish a loyal fan base. Selena’s role goes beyond the typical CEO duties — she’s deeply involved in product development, marketing, and the brand’s social impact initiatives.

Win Rare Beauty Products on Playbite

Now that you know who the inspiring leader behind Rare Beauty is, how about getting your hands on some Rare Beauty goodies? With Playbite, you can play fun games and earn points towards winning official Rare Beauty eGift Cards. Imagine snagging that lipstick or foundation you’ve been eyeing, just by playing mobile games!

By downloading the Playbite app, you’re not just entering a world of gaming fun; you’re stepping into a community where playing games can lead to real-life rewards. Whether you’re a makeup enthusiast or looking to explore Rare Beauty products, Playbite offers an exciting way to dive into the world of cosmetics without breaking the bank. Start playing, start winning, and let Rare Beauty products become a part of your beauty routine!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!