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Who owns Rare Beauty?

Who owns Rare Beauty?
Nic Weber

Last updated

Ever wondered who’s behind the sensational makeup brand that’s taken the beauty world by storm? Let’s dive into the exciting world of Rare Beauty and discover the mastermind behind it.

So, who exactly owns Rare Beauty? The answer might just surprise you, or not, if you’ve been keeping up with your beauty news!

The Mastermind Behind Rare Beauty

Rare Beauty is the brainchild of none other than the multi-talented Selena Gomez. Launched in 2019, this brand isn’t just about makeup; it’s about challenging beauty norms and embracing individuality.

Selena didn’t just stop at creating a makeup line. She intertwined her passion for mental health advocacy with Rare Beauty, donating 1% of all sales to support mental health initiatives. This approach has won the hearts of many, making Rare Beauty a favorite among its dedicated followers.

Win Rare Beauty Products with Playbite

Imagine playing fun games and earning rewards that could get you Rare Beauty products. Sounds too good to be true? Not with Playbite! By downloading the Playbite app, you can play a variety of games, earn points, and stand a chance to win official Rare Beauty eGift Cards.

It’s a win-win situation. You get to have fun, potentially win Rare Beauty products, and support a brand that stands for more than just beauty. What are you waiting for? Dive into the fun world of Playbite and get closer to owning a piece of beauty that celebrates you.

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Win Rare Beauty credit by playing games on Playbite!

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