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Who Makes Rare Beauty Products? Discover the Creative Force Behind the Brand

Who Makes Rare Beauty Products? Discover the Creative Force Behind the Brand
Diego Kafie

Last updated

Ever wondered who makes Rare Beauty products? If you’ve been scrolling through your social feeds admiring that luminous, inclusive makeup brand that seems to be everywhere, let’s dive into the world behind those stylish compacts and tubes.

Let’s rephrase that burning question: Who is the genius creating Rare Beauty’s makeup line? It’s none other than the multi-talented Selena Gomez, whose vision of promoting self-acceptance and mental health support shines through every product.

The Creative Mind Behind Rare Beauty

Selena Gomez, an icon in music and acting, founded Rare Beauty with a mission. She wanted to break down unrealistic standards of beauty and support individuals’ mental health. By creating Rare Beauty in 2019, Selena poured her heart into each product, aiming to celebrate uniqueness and self-expression.

Focusing on inclusivity and positivity, Rare Beauty quickly resonated with its audience. With a range of products designed to enhance rather than mask one’s features, Selena’s message is clear: Be proud of who you are. Moreover, by donating 1% of sales to mental health initiatives, Rare Beauty extends its impact beyond beauty.

Win Rare Beauty Products with Playbite

Curious about trying Rare Beauty’s vegan and cruelty-free makeup? What if you could play your way to earning it? Enter Playbite, an app where fun meets rewards. By playing casual mobile games, users can win official Rare Beauty eGift Cards, making it easier than ever to join the Rare family without stretching your wallet.

Download Playbite now and dive into a world where playing games not only brings joy but also the chance to win fabulous Rare Beauty products. Celebrate your individuality and support mental health initiatives, all while enjoying some screen time. It’s a win-win!

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Win Rare Beauty credit by playing games on Playbite!

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