Who Owns Rare Beauty? Discover the Face Behind the Brand

Ever wondered who owns Rare Beauty? Well, you’re about to find out! This popular makeup brand has been making waves in the beauty industry, but the person behind it might surprise you.

So, who exactly owns Rare Beauty? Let’s dive into the answer and explore more about this intriguing brand.

Meet the Owner of Rare Beauty

Rare Beauty is the brainchild of none other than Selena Gomez, the singer, actress, and now beauty mogul. That’s right, the ‘Rare Beauty’ everyone’s talking about is owned by Selena herself!

Launched in 2019, Rare Beauty reflects Selena’s mission to challenge unrealistic beauty standards and celebrate individuality. By creating a brand that’s both vegan and cruelty-free, Selena ensures that her products are accessible and ethical, showcasing her commitment to both beauty and wellbeing.

Why Rare Beauty Stands Out

Aside from being founded by a celebrity, Rare Beauty has a lot more going for it. The brand donates 1% of all sales to mental health initiatives, connecting with customers on a deeper level. Its range of makeup, including everything from foundation to lipstick, caters to varied skin tones and types, ensuring there’s something for everyone.

With Selena Gomez at the helm, it’s no surprise that Rare Beauty has quickly become a favorite among younger generations, especially Gen Z, who admire both the products and the values the brand represents.

Win Rare Beauty Products with Playbite

Imagine winning Rare Beauty products just by playing games. Yes, you read that right! By downloading the Playbite app, you can play casual mobile games and earn rewards. Among these rewards are official Rare Beauty eGift Cards, letting you snag some of Selena Gomez’s beloved makeup for free.

So, why wait? Download Playbite now and start playing your way to dazzling Rare Beauty products. It’s a win-win situation where you get to have fun and possibly pamper yourself with high-quality makeup, all while supporting a brand that’s all about lifting spirits and celebrating individuality.

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!