Why Did Selena Create Rare Beauty?

Ever wondered why Selena Gomez decided to dive into the world of beauty products? It turns out there’s a heartfelt reason behind the creation of Rare Beauty.

So, why did Selena create Rare Beauty? Let’s dive into the juicy details.

The Heart Behind Rare Beauty

Rare Beauty isn’t just any makeup brand. Founded in 2019 by Selena Gomez herself, Rare Beauty carries a mission that’s all about challenging those pesky unrealistic beauty standards and celebrating what makes each of us unique. Selena wanted to make a space where everyone could feel beautiful just the way they are, without all the pressure.

Moreover, Rare Beauty isn’t just about looking good on the outside. It’s also about feeling good on the inside. That’s why they donate 1% of all their gross sales to support mental health initiatives. Yup, buying a lipstick could actually help someone out there feel a bit brighter!

Getting Your Hands on Rare Beauty Products through Playbite

Now, what if we told you that you could explore the wonderful world of Rare Beauty products without even opening your wallet? Enter Playbite, an app where playing casual games could lead you to win official Rare Beauty eGift Cards. That’s right — you can win makeup by just having fun with games!

By downloading Playbite, you not only get the chance to snag some fabulous Rare Beauty goodies but also join a community where play and rewards meet. It’s a win-win: entertain yourself with easy-to-play mobile games and get closer to adding Selena Gomez’s makeup brand to your collection. Don’t miss out on the fun and the beauty!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!