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Why Did Selena Gomez Name Her Brand Rare Beauty?

Why Did Selena Gomez Name Her Brand Rare Beauty?
Diego Kafie

Last updated

Ever wonder why Selena Gomez chose the name Rare Beauty for her makeup brand? It’s not just a catchy name; it carries a deep and meaningful message. Let’s dive into the story behind the name.

So, why Rare Beauty? The answer is more inspiring than you might think.

The Meaning Behind Rare Beauty

Rare Beauty isn’t just about makeup; it’s about celebrating what makes each of us unique. Selena Gomez wanted a name that reflected the mission of her brand: to challenge the unrealistic standards of beauty and to empower everyone to embrace their individuality.

The word rare signifies something unique and valuable, just like each person’s distinct beauty. By naming her brand Rare Beauty, Selena aims to remind us that we all have something special that sets us apart. This idea ties perfectly with the brand’s message of self-acceptance and the celebration of one’s own uniqueness.

Win Rare Beauty Products with Playbite

Speaking of uniqueness, how about adding some Rare Beauty products to your collection in a fun and unique way? That’s right! With Playbite, you can play casual mobile games and earn rewards, including the chance to win official Rare Beauty eGift Cards. Imagine winning makeup simply by having fun playing games!

Download the Playbite app today and start earning rewards. Not only will you have a blast playing games, but you’ll also get the chance to win amazing products from Rare Beauty. Celebrate your individuality both in the games you play and the makeup you wear. Let’s make beauty fun!

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Get paid like a top creator! 🤑

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