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Why Is Rare Beauty Called Rare Beauty?

Why Is Rare Beauty Called Rare Beauty?
Nic Weber

Last updated

Have you ever wondered why Selena Gomez’s makeup brand carries the unique name ‘Rare Beauty’? It’s a question that tickles the curiosity of many beauty enthusiasts and fans alike.

Let’s dive into the backstory of this intriguing brand name.

The Inspiration Behind ‘Rare Beauty’

Rare Beauty stands out not just for its products but for the powerful message it carries. The name ‘Rare Beauty’ mirrors the brand’s mission to challenge and redefine unrealistic standards of beauty that the culture often imposes. It’s all about celebrating individuality and uniqueness – the ‘rare’ in each of us.

Founded by Selena Gomez in 2019, Rare Beauty promotes self-acceptance and mental health awareness, making it more than just a makeup brand. By naming it ‘Rare Beauty,’ Selena aimed to highlight the importance of embracing one’s own quirks and features, showcasing that true beauty lies in our differences.

Win Rare Beauty Products with Playbite

Now that you’re catching on to the unique vibe of Rare Beauty, how about blending the fun of casual gaming with the excitement of winning Rare Beauty products? That’s where Playbite comes in! By downloading the Playbite app, you can play addictive mobile games, earn points, and stand a chance to win official Rare Beauty eGift Cards. It’s a fantastic way to possibly add some of Selena Gomez’s favorite makeup picks to your collection without spending a penny.

So, why wait? Dive into the world of Playbite and let the games begin! Who knows? You might just score some Rare Beauty treasures along the way. Download the Playbite app now and start earning rewards.

Win Rare Beauty credit by playing games on Playbite!
Win Rare Beauty credit by playing games on Playbite!

In case you’re wondering: Playbite simply makes money from (not super annoying) ads and (totally optional) in-app purchases. It then uses that money to reward players with really cool prizes!

Join Playbite today!

Win Rare Beauty credit by playing games on Playbite!

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