What Are Instagram Impressions?
Instagram impressions are the total number of times your post or story is shown, regardless of whether it's clicked or not.
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Think of impressions on Instagram like how many times people glance at a billboard. More eyeballs, more chances to connect!
Simply put, impressions on Instagram count how many times your content appears on someone's screen.
In analytics, Instagram impressions show how many times your stuff is seen, not necessarily how many unique people saw it. Useful for tracking reach!
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